AIGA ATL Book Club – OCT 2020

Join us for a meeting of the AIGA Atlanta Book Club — a book club for people who like to read, think, learn, and discuss design in its many aspects. This meeting will take place via zoom.

Please register online to secure your spot and get the Zoom invitation information. Members & Non-members — FREE

We'll be discussing Creative Zing!: Spark Your Creativity ― and Powerfully Present Your Ideas! by Sam Harrison

Book Description (via Goodreads):Through his talks and coaching, books and articles, Sam Harrison has helped and inspired thousands of designers, marketers, PR people, communicators, teachers, students, business leaders and other creative professionals.

Harrison now brings together a fresh collection of his real-world tips, tools and action steps in a concise, inviting book so readers can have more ideas and get those ideas approved by bosses and clients. Creativity is inherent in all people, but it’s often suppressed by external and internal factors. Harrison says that’s why individuals and teams too often wind up in the Zombie Zone of boredom and weak ideas or in the Zigzag Zone of confusion and non-productive ideas. This book guides people out of those zones and into a Zing Zone of strong, consistent ideas—and effective presentations of those ideas. By thriving in a creative Zing Zone, readers will have a more imaginative, fulfilling life. The book’s powerful content is presented as digestible, single-page messages, perfect for busy, on-the-go people in today’s media-saturated world.  There’s no fluff to lumber through—just quick-hitting, how-to suggestions, quotes and examples readers can start using the very next day. “Creative resources are inside us,” writes Harrison, “but to stay creative we have to practice daily creative habits. And to get ideas approved, we have to polish presentation skills. This book shows you how.”

If you have any questions or would like to join the book club mailing list, please contact Elizabeth Seidle at advisor@atlanta.aiga.org. You can also submit your book nominations!

Special thanks to Miami Ad School @ Portfolio Center for hosting our in-person events.

When & Where
Sat, Oct 10, 2020 10:30 AM - 12:00 PM EDT