Designing Biz: Fireside Chat with Son&Sons

Join AIGA ATL and the founder, president, and creative director of Son&Sons, Wade Thompson, as he leads an in-depth discussion at Atlanta Tech Village on how design processes, designers, and discipline have contributed in meaningful ways to how companies do business.

Learn more about:

  • Evolution of the design industry.
  • Top questions and challenges facing the industry.
  • The need to evolve one's practice constantly.

Run of Show

Registration Check-in + Networking (20 mins)

Introductions (10 mins)

Conversation Kick-off / Presentation (40 mins)

Discussion / Audience-driven Q&A (10 mins)

Closing (10 mins)

About the Moderator

Wade Thompson is founder and CEO of the Atlanta-based brand management firm, Son&Sons. For more than 15 years, Wade has successfully advised global brands in order to achieve their full commercial and human magnitude.

Wade has led brand and identity projects for brands like Coca-Cola, Patagonia, Etsy, Merrell, and FreshBooks. He has also led brand projects for beloved non-profits like Trust for Public Land, Buckminster Fuller Institute, Robert Rauschenberg Foundation, and Ballroom Marfa. Locally, you may recognize his work for some of Atlanta’s favorite places, like Atlanta History Center, MoDA, Midtown, DAS BBQ, The Works, and The Chattahoochee Riverlands.

Wade is a constant student and teacher of brands, culture, markets and strategy. He is forever exploring how brands can expand business capacity in ways that enrich human capacity.


Atlanta Tech Village is America’s 4th largest tech hub located in the heart of Buckhead at the corner of Lenox and Piedmont Road.

Visit for guides by MARTA, GA 400, and Piedmont Rd.


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When & Where
Thu, Sep 29, 2022 7:00 PM - 8:30 PM EDT
Atlanta Tech Village
3423 Piedmont Road Northeast
Atlanta, GA 30305