MODA + Portfolio Center Present: Christine Taylor: The Art of Connecting through Pop Culture

Learn how Hallmark and other brands attract and maintain loyal fans of all ages by exploring the world of pop culture. By creating licensed entertainment products and experiences, these brands help both fanatics and light-hearted enthusiasts connect through common passions for their favorite movies, comics and TV shows.

Tickets are $15 / $10 MODA Members and AIGA ATL Members / $8 Students

About Christine Taylor

Christine is a multi-disciplinary creative with a background in both psychology & design. After several roles in both the psych and design fields, she landed at Hallmark Cards in Kansas City where she current works as a Creative Account Manager in the Licensing. She manages the relationship and creative product development between Hallmark’s internal product development teams and outside Movie & TV studio licenses like Star Wars, Warner Bros., DC Comics, Star Trek, FOX, NBC/Universal, and AMC, ensuring all licensed product meets the creative strategy and brand/character relevance in multiple channels of retail distribution.

Recently, she has become the Creative Lead and Ambassador of Pop for Hallmark’s new perennial pop-up pop culture experience called PopMinded, where she leads their presence at comic conventions, online and social media outreach as well as hosts and produces a weekly series of the same namesake.

Christine is a pop culture fanatic and brings her passion and geek lexicon for those brands to work every day. She is a current National Board Member of the AIGA and past President of AIGA Kansas City. She been featured in various award shows and publications over the years, as well as jurored a few. Like many designers, she has a passion for food, wine, film, television, music and theatre and often takes on outside projects that leverages her love for them, including Production Design for local films and web series.

When & Where
Thu, May 18, 2017 7:00 PM - 8:30 PM
Woodruff Arts Center: Hill Auditorium
1280 Peachtree Street NE
Atlanta, GA 30309